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AES

AES (American Educational Systems) is the group that encourages students to gain financial literacy so they can pay back their student loans. Not a very popular topic. So we came in the fun door. Mock newspapers handed out at college events. Posters hung in dorms. And a TV campaign that ran on VH-1 and MTV. Results doubled client expectations. Hey, when you have college kids stealing your posters, you know you’re doing something right.

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